When you open your business you put your name on the door to identify yourself and what you sell and direct your customers through the door. Most businesses will include a logo as a visual hook to attract and retain their customers. Just look at your computer screen. Chances are you are looking at...
Read MoreChicago is one of the more challenging municipalities in which to obtain a permit for a sign. One of the main reasons for this is that the Aldermen in each of Chicago's 50 Wards want to review the signs that are being installed in their neighborhoods. So, if a sign projects over the sidewalk, is ove...
Read MoreYou are looking for a new sign for your business. Or perhaps you have moved to a new location and you need both exterior and interior signs. Who should you call? Look to an established sign company that can assist you with every step of your sign project. Once the sales manager meets you at you...
Read MoreIt’s amazing how much can change in 60 years, but Bob Dylan let us know in 1964 and sure enough, here we are. With communication becoming faster and easier every day, our businesses are all faced with the challenge of adaptation. One of our favorite images of Parvin-Clauss Sign Comp...
Read MoreKamm Insurance has probably had a number of signs identifying its business in the 90 years it has been in operation. Of course, most signs don't last 90 years. And their recent sign had seen better days. As any business owner knows, your sign conveys all aspects of your business. If your sign is dat...
Read MoreProperty owners have recently been receiving letters from the Illinois Department of Transportation (IDOT) regarding undocumented (non-permitted) signs along interstate highways and scenic byways in Illinois. The letter comes with a photo of the sign in question and instructions for permitting the s...
Read MoreA.B.M. Auto Repair at 5433 North Clark Street in Chicago was recently torn down, leaving the neighboring building wall exposed. A vintage mural ad for Coca Cola was unearthed, its slogan "Relieves Fatigue - Sold Everywhere - 5 cents" dates the ad to the early 1900's. Back then, advertisements were...
Read MoreEveryone is a customer at one time or another. So what are your expectations? A recent Crain's Chicago Business to Business survey found seven key customer needs that make the difference when purchasing a product or service: 1. Personal Accountability. Customers are looking for a sales person to b...
Read MoreMullarky Associates, Inc. has certainly had their share of ribbing about their business' name. This Tinley Park, Illinois company, specializing in quality products for the water and waste water treatment industries, processing industries, the pool and spa market, and the car wash industry, is all bu...
Read MoreParvin-Clauss Sign Company, in the business of fabricating signs since 1952, is ready to partner with you on your next sign project. Looking for an illuminated sign cabinet? Here's an Idea. Choose and American-made sign with state-of-the-art GE lighting solutions, that provide the perfect blueprint...
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