Are you looking for a sign that attracts new customers and communicates your brand awareness? When it comes to your business, selecting the right sign can make all the difference in reaching your clientele. Use this guide of popular sign styles to help you select the best choice for your company.

Pole Signs: Reliable Messaging

A pole sign features a tall pole and features your message with no additional cover or decoration. This simple sign style can place your brand high in the sky and can be seen from a distance. There are plenty of ways you can customize your pole sign with illumination, fonts, and colors. Since this sign features no decorative elements, they are one of the most economical choices in sign-making. These signs are commonly selected among businesses looking for simplistic, yet effective communication.

Pylon Signs: Easy-to-See Marketing

Pylon signs use a larger support structure and coverings to take pole signs to the next level. While pole signs usually offer 5-12 feet of visibility, pylon signs can reach heights of 100 feet tall and can even be added on top of buildings. Pylon signage also features more elaborate decorations to draw customers in. These signs are popular on highways, shopping centers, and business centers with multiple tenants.

Projecting Signs: Complete Visibility

Projecting signs feature two sides of branding and are usually attached to the side of a building, bringing complete visibility to your company. These signs are commonly installed above walking paths or other areas where passersby will see your message to project the name of your company to the public. This makes them a great choice for restaurants, retail stores, banking, and other companies that want to draw in new customers. You can also install projecting signs to help with directions and safety messages.

Customize Your Sign With a Professional Chicago Sign Company!

Pole signs, pylon signs, or projecting signs: which type of sign is best for your business? Parvin-Clauss Sign Company is a custom sign maker located in Chicago and the surrounding Suburbs. We help businesses nationwide design, manufacture, install, and maintain their signs to effectively represent your company. We’re home to a team of creative minds who create custom solutions for all types of businesses including retail spaces, restaurants, hotels, and more. Request a free price quote for our endless signage options today!