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By Jessica Contrera of the Washington Post, August 30, 2014

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By Jessica Contrera of the Washington Post, August 30, 2014

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We probably drive our regular route to work hundreds of times. Our thoughts may be elsewhere when we drive past the chiropractor, pet supply store, bank, storage company, but when we need those services the sign and logo pops into our heads. That's the lasting impact of a business' exterior sign.

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We probably drive our regular route to work hundreds of times. Our thoughts may be elsewhere when we drive past the chiropractor, pet supply store, bank, storage company, but when we need those services the sign and logo pops into our heads. That's the lasting impact of a business' exterior sign.

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Hundreds of people drive by your business and see your exterior signage. How well does your sign illuminate? Like many businesses in the area, you may have noticed that your sign illumination is a challenge in the colder winter months.

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Hundreds of people drive by your business and see your exterior signage. How well does your sign illuminate? Like many businesses in the area, you may have noticed that your sign illumination is a challenge in the colder winter months.

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You finance most of your large expenditures - house, car, basement renovation - so why not explore lease financing as a way to invest in a quality sign/sign program for your business? Your signs are your most efficient and effective form of marketing.

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You finance most of your large expenditures - house, car, basement renovation - so why not explore lease financing as a way to invest in a quality sign/sign program for your business? Your signs are your most efficient and effective form of marketing.

Read More

Why have an illuminated exterior sign? Here are three reasons: 1. Your brand identity will be communicated effectively to your customer. 2. Your sign will attract the mobile market, potential customers driving by every day. 3.

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Why have an illuminated exterior sign? Here are three reasons: 1. Your brand identity will be communicated effectively to your customer. 2. Your sign will attract the mobile market, potential customers driving by every day. 3.

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